Public relations is not the same as advertising. It is the method by which you communicate with your audience in a positive way so that they are kept up to date with what you have to offer and how you operate. This is the ‘friendly’ side of your business and incorporates a wide variety of alternative ways to keep up a great relationship with your client base.
We have listed a range of PR apps, tools and software which can assist your public relations department. Whether you are hosting conferences or webinars with or without professional speakers, setting up an event for existing or potential customers, publishing white papers or articles, using social media to communicate with others contributing to a charity, looking for newspaper mentions to use as quotes or even searching for someone to write an article about your enterprise, we can offer plenty of options.
Creating a buzz around your service or product means improved sales and recognition. Knowing exactly how to turn your long-term marketing strategy into a personal experience linked to a positive feeling needs careful consideration. We know that our list of public relations tools will include multiple methods to help you create interest in whatever your business has to offer.