Bloomreach Reviews

Henric A.Head of CRM and Analytics

5.0

The tool is fast for processing data (real-time for many processes). This speed, combined with an intuitive interface, allows me to easily create great marketing and personalization orchestration on-site, in ads, and for email & SMS. Review collected by and hosted on G2.com.

Charlotte H.Fashion Stylist

5.0

In comparison to other more dated platforms, Bloomreach is a breeze to use, and efficient. I use Bloomreach every day, and find it second nature, building emails, scenarios and reporting on customer engagement. Review collected by and hosted on G2.com.

Theo B.Enterprise(> 1000 emp.)

4.5

Bloomreach manages to be intuative to use whilst also offering great depth and complexity allowing us to understand and leverage our customer data to build best-in-class segmentation and scenarios. Our knowledgable and friendly support team make getting the most out of the platform a breeze. Review collected by and hosted on G2.com.

Verified User in RetailEnterprise(> 1000 emp.)

1.0

The navigation. It it way too cumbersome to copy paste or newly create elements due to the navigation Review collected by and hosted on G2.com.

Verified User in Marketing and AdvertisingMid-Market(51-1000 emp.)

1.5

limited out of the box reporting, very complex understanding jijna, user friendliness of the reporting is not great. Aggregates & running aggregates is difficult to execute correctly. Review collected by and hosted on G2.com.

Tobias K.Small-Business(50 or fewer emp.)

2.5

complicated and long implementation, not very proactive support in case of issues Review collected by and hosted on G2.com.

Ivan HanákChief Technology Officer & Co-Owner

10.0

We find great use of pop up banner campaigns, primarily. There is an abundance of web layer templates to choose from to offer online incentives. Examples of these would include leaderboard, subscription, survey, countdown banners and many more options. We are able to convert our visitors to become customers and this has been very satisfying for us. We can see the impact that Bloomreach Engagement has had on our marketing automation. Another use case worth mentioning is that we now have AI as a tool that really works well within our platform. Now that we have such useful and detailed data on customers, the AI is used to learn about preferences and makes relevant recommendations and predictions. Our shoppers have responded to this in a very positive manner, their spending more money because we are sending them personalized and relevant info.

Verified UserExecutive

10.0

Recommendations based on customer history has been a great contributing success. For example, the one-time banner possibilities that we wanted our customers to view just once. We were able to create a massive impact with a marketing message saying “now or never”, which activated new members. It’s great when we have the ability to track our customers' preferences and send recommendations using AI. With segmentation of customers, we can easily send targeted email marketing campaigns. Cart abandonment is also a great way of getting customers to make a purchase before leaving the site, they are reminded that they have unpurchased items left in the cart.

Lukáš VilágiGraphic Designer

10.0

Our marketing department is making a significant difference in how we are able to communicate with our customers and having a noticeable impact on revenue uplift. Emails, assigned credits with scenarios and complex reactivation campaigns are all facilitating growth. We are able to monitor A/B test results, reach, various other metrics in real-time and implement extensive analytics. One of the aspects that we have really done well with is the AI-powered recommendations. Obviously, the more knowledge and understanding that a marketing team has about its individual customers can really create a platform for relevant communication. Bloomreach Engagement is a great customer-centric tool that is a pleasure to work with.

Sawomir P.Verified LinkedIn UserHead of CRM

5.0

Overall: I've been using Bloomreach platform for the last 3 years in a high scale business (retail, 20+ markets) and it proved both on Bloomreach company and platform side to be reliable partner that helps a lot to develop business and drive revenue and customer retention.

Lluc M.Marketing Technology Team Leader

4.0

Overall: It's a great tool, and it has a lot of potential, but at the current state and for the needs of my company is quite difficult to implement personalized content for independent native apps.

Rebecca R.Senior CRM Executive

5.0

Overall: I am really enjoying it as a daily user, it makes my job a whole lot easier and I have learned a lot through it.

Jan Z.Senior Analyst

4.0

Overall: Amazing, complicated and unfortunatelly very often frustrating

Maik D.Email Marketing Manager

5.0

"Email Marketing ALL IN ONE Platform! "

Anja T.Marketing Automation specialist

4.0

"Bert inser friendly"