About SAP CRM
SAP CRM Features
- Knowledge Management : Allows agents to resolve issues within the CRM faster than ever.
- Marketing and Sales Analytics : Allows marketing/sales departments to refine campaign strategies with ease.
- Campaign Performance : Allows monitoring of campaigns in real-time and scenario-based for better implementation.
- Pipeline Management : Allows sales representatives to quality leads quickly and efficiently for cross-selling and up-selling.
- Data Management : A comprehensive view of customer data, including contact information, and past transactions.
- Customer Complaint Tracking : Identifies the source of the compliant, resolves the issues, and closes the complaint as quickly as possible.
SAP CRM Ratings and Reviews
Top Reviews
- Viktor RetzCX Consultant
We use it in different divisions and all around the globe. Overall we use every part of Sales Cloud. We use it to optimize our Lead2Order process. We are focusing a lot on Integrations to S/4 atm.
- Verified UserStrategist
We use SAP CRM across different accounts for varying reasons. To support users through service tickets/case management.As an end customer solution supporting financial case management.This is used by different customer services departments.
Can be complex to train agents how to operate. Not necessarily intuitive (unless you know SAP). Requires more systems design/configuration than anticipated.