Used by 75% ProfessionalsRaven Tools Overview
/5
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Raven Tools is a cloud-based white-label SEO and reporting platform that empowers businesses to enhance their online presence. It offers a comprehensive set of tools to boost organic and paid traffic while optimizing conversion rates. With its user-friendly interface and data-driven insights, Raven Tools enables businesses to efficiently manage and grow their online operations, making it a valuable asset for digital marketing success.
About Raven Tools
Raven Tools Features
- Keyword Rank Search for Single Page : Allows users to perform keyword rank searches for individual pages for targeted keywords efficiently.
- Backlink Analyzer : Enables users to analyze and track their backlinks which helps users to gain valuable information on link profiles.
- Bulk Rank Tracker : Let's users monitor their search engine rankings across multiple search engines.
- Custom Marketing Report : Allows users to consolidate key metrics from various marketing channels to showcase a business's current performance report.
- Find New Backlinks : Helps discover new backlink opportunities to strengthen their website's authority and improve search engine rankings.
- Schedule Audits : Allows users to schedule website audits as per their convenience such as weekly and monthly.
Raven Tools Ratings and Reviews
- Amy OdhnerSearch Engine Marketing Manager
RavenTools is our primary reporting tool for measuring effectiveness of our digital marketing efforts. Although the reports are generated by the Engagement Department the reports are shared with clients as well as within the company to help the Account Executives understand how the online campaigns are driving traffic to the website and ultimately increasing the number of leads generated for our clients. We sometimes supplement these reports with reports directly out of Google Analytics but the visual nature of the reports generated by RavenTools makes it easy for non-analysts to understand the information.
The reporting module allows us to easily customize reports. We can add or remove modules depending on whether the reports are going to be internal or external. Raven allows us to aggregate all of our Analytics, AdWords and social accounts so that we can present a complete Integrated Marketing Report. Raven makes it easy to edit the variables in the reports such as comparisons between time periods, number of items presented in a table, and sort order. - Graham A.Director of Digital Marketing
The PPC reporting, specifically for Facebook ads, is sub-par. We were often having to find workarounds to include different information that we wanted to see in widgets which caused us to search for a different reporting platform. Review collected by and hosted on G2.com.
