Mixpanel Alternatives & ReviewsUsed by 74% Professionals

Mixpanel Overview

Free | Paid



(Alternatives.Co rating)
  • Linux
  • Windows
  • Large Enterprises
  • Small Businesses

Mixpanel is a powerful product analytics tool that enables users to delve into their data without the need for SQL. It offers a user-friendly interface for exploring and understanding data, allowing businesses to gain valuable insights. With Mixpanel, you can analyze user behavior, track events, measure conversion rates, and make data-driven decisions to optimize your product or service.

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About Mixpanel

Mixpanel Features

  • Mixpanel FeaturesQuery Time Data Modeling : Allows users to perform complex data modeling and analysis in real-time.
  • Mixpanel FeaturesData Imports : Supports importing external data sources, enabling businesses to combine and analyze data from multiple platforms.
  • Mixpanel FeaturesData History : Enable users to access and analyze historical data, track changes over time, and identify trends and patterns.
  • Mixpanel FeaturesGroup Analytics : Lets users analyze user behavior across different segments, such as by user attributes or cohorts.
  • Mixpanel FeaturesData Tracking : Allows users to capture and measure user interactions, events, and behaviors within their digital products or services.
  • Mixpanel FeaturesAccess Controls and Permissions : Lets you manage user roles, ensuring that data access is restricted and aligned with each user's responsibilities.

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Alternatives.Co has rated
Mixpanel as 4.5



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  • Trustradius
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Top Reviews
  • Vadim PeskovCEO & Co-founder



    Mixpanel is being used by marketing team in our company. The tool helps to analyze our websites and mobile apps and see how our users behave when using the website or the mobile app. Also, Mixpanel is great for A/B testing and our team uses the tool for this purpose.
    Mobile App Analysis is great - we started using the Mixpanel when found out that it provides very detailed mobile app users' analysis. Good for startups - Mixpanel offers pretty good free plan, which is very useful for startups. A/B testing capabilities are good and the feature is very easy to use.

  • Verified User in EntertainmentSmall-Business(50 or fewer emp.)



    The usage of dashboards are confusing, it lacks lots of the features amplitude already have Review collected by and hosted on G2.com.

Mixpanel PricingMixpanel Pricing

StartingUSD 0/moBilled Monthly
StartingUSD 20/moBilled Monthly
StartingUSD 833/moBilled Monthly