Used by 91% ProfessionalsMoz Pro Overview
/5
- Linux
- Windows
- Large Enterprises
- Small Businesses
Moz Pro is an all-inclusive SEO toolset designed to enhance your website's rankings and search engine presence. It offers a comprehensive suite of tools, including keyword research, site crawling, on-page optimization, link tracking, and custom reports. By leveraging advanced algorithms and AI-driven analysis techniques, Moz Pro provides actionable insights, enabling you to optimize your website's content, structure, and strategy for higher search engine visibility and authority.
About Moz Pro
Moz Pro Features
- Keyword Research : Helps users prioritize and select the most effective keywords for optimizing their website's content.
- Rank Tracking : Allows you to monitor your website's search engine rankings and compare it with competitors.
- Site Crawling : Perform in-depth audits of their website, identifying any potential problems or areas for improvement.
- On-Page Optimization : Helps users to create high-quality, SEO-friendly content that attracts more organic traffic.
- Link Research : Helps to analyze backlink profiles, monitor link quality, and uncover potential link-building opportunities.
- Custom Reports : Enable users to create tailored reports highlighting their website's SEO performance and progress.
Moz Pro Ratings and Reviews
- Verified UserExecutive
Moz is being used by our Marketing team to better inform the decisions we make with our website content. They use it to monitor our SEO related issues and map our social media campaigns together with Google Analytics data. This informs the types of content we place on the site from CTAs to blog posts. We also use MOZ to monitor our clients' websites for the same types of issues and data points.
Website Crawl Diagnostics - finding the issues that aren't readily apparent that hurt your organic SEO results They do a great job at graphically representing the vast amount of data that has been compiled about your site Keyword and opportunity recommendations Competitive Analysis - Dragan NikolicContributor
I work for a small marketing agency and we use it to optimize landing pages for keywords as I found its Page Grading Tool to be immensely helpful in that regard. Moz also features a local search optimization tool called Moz Local. We have clients who also need local SEO, where we configure Moz to monitor Google SERPs for countries and areas of their operation. Moz has given us fairly consistent data and reports, but know that local SEO requires a lot of manual labor and no tool can do it all by itself. Moz knowledge base is huge and offers a vast amount of useful data. Moz Pro dashboard is sprinkled with tips and they are useful to novice and advanced users, as well. Rand Fishkin explains what every feature does in the videos, so you'll always learn something new while using the platform. When setting the campaign, you'll be asked to input 3 of the competitor websites and also choose which search engines you want to use. I find this feature quite nice, as you'll be able to track the progress nicely.
Not very clean UI UI not responsive Not very accurate link index
