About ActiveCampaign
ActiveCampaign Features
- Automated Contact Management : Allows businesses to track and manage all their contact information in one place.
- Lead Scoring : This allows businesses to score leads based on demographics, interests, behaviors, etc.
- AB Testing : Allows businesses to test different messages and offers to see which ones are most successful.
- Lead Management : Keep track of your contact information, contact forms submitted, and conversion rates.
- ROI Tracking : Measure the financial impact of your marketing efforts and find out where your money is being spent the most.
- Subscription Management : Allows you to manage your subscription cycles and cancellations in a more organized way.
ActiveCampaign Ratings and Reviews
- Landon C.Education Management
The support is of a high level, it offers quick answers to our doubts, it allows us to create automatic marketing campaigns, which allow us to increase the workflow and the good results in our clients, it offers solutions and great scalability with our sales and clients, account with a very intuitive interface that generates ease of use for beginners.
- Chuck BlattMarketing Consultant
I was working on a freelance marketing campaign for a client, and they were just getting started with ActiveCampaign. I had not used it before but figured I could learn since I have used other software similar to this. Once they were able to build their database of emails, we started an email campaign. It was somewhat easy to set up but some of the additional features like A/B testing and automated responses were not as easy as they should have been to set up. I needed to get some tech help from ActiveCampaign, and it ended up working. The campaign was mildly successful, but that was not the fault of the software. I do wish some of the automated tools were more straightforward.
Making the automated process more straight forward Simplifying tools No need to complicate things that are simple










