- Automated Contact Management : Allows businesses to track and manage all their contact information in one place.
- Lead Scoring : This allows businesses to score leads based on demographics, interests, behaviors, etc.
- AB Testing : Allows businesses to test different messages and offers to see which ones are most successful.
- Lead Management : Keep track of your contact information, contact forms submitted, and conversion rates.
- ROI Tracking : Measure the financial impact of your marketing efforts and find out where your money is being spent the most.
- Subscription Management : Allows you to manage your subscription cycles and cancellations in a more organized way.
- Dustin B.Small-Business(50 or fewer emp.)
Active Campaign is simple, easy to use, and effective. It's the number one leader in ROI for our marketing budget. Compared to other platforms, the customer service is head and shoulders above the rest. Review collected by and hosted on G2.com.
- Verified User in Leisure, Travel & TourismSmall-Business(50 or fewer emp.)
It is NOT customer friendly, NO customer service either, and PAINFULLY SLOW to put automations together... NOT happy at all! Review collected by and hosted on G2.com.