Bloomreach Reviews

Henric A.Head of CRM and Analytics

5.0

The tool is fast for processing data (real-time for many processes). This speed, combined with an intuitive interface, allows me to easily create great marketing and personalization orchestration on-site, in ads, and for email & SMS. Review collected by and hosted on G2.com.

Charlotte H.Fashion Stylist

5.0

In comparison to other more dated platforms, Bloomreach is a breeze to use, and efficient. I use Bloomreach every day, and find it second nature, building emails, scenarios and reporting on customer engagement. Review collected by and hosted on G2.com.

Theo B.Enterprise(> 1000 emp.)

4.5

Bloomreach manages to be intuative to use whilst also offering great depth and complexity allowing us to understand and leverage our customer data to build best-in-class segmentation and scenarios. Our knowledgable and friendly support team make getting the most out of the platform a breeze. Review collected by and hosted on G2.com.

Verified User in RetailEnterprise(> 1000 emp.)

1.0

The navigation. It it way too cumbersome to copy paste or newly create elements due to the navigation Review collected by and hosted on G2.com.

Verified User in Marketing and AdvertisingMid-Market(51-1000 emp.)

1.5

limited out of the box reporting, very complex understanding jijna, user friendliness of the reporting is not great. Aggregates & running aggregates is difficult to execute correctly. Review collected by and hosted on G2.com.

Tobias K.Small-Business(50 or fewer emp.)

2.5

complicated and long implementation, not very proactive support in case of issues Review collected by and hosted on G2.com.

Juraj FrankDigital Media & Web Analyst

10.0

We enjoy the AI-driven upsell recommendations on customer preferences which have had an impact. The Cart Abandonment notification, which notifies customers that they have items in their cart has helped a lot, along with the Almost Sold Out banner have been highly effective. Through Bloomreach Engagement, we also offer First/Next Visit vouchers to influence the customer to return and make another purchase. It’s highly effective when you can test and evaluate marketing activities, such as banners and emails. Having the tool to focus on omni-channel messaging capabilities which target specific customers with relevant offers and information has improved our relationship with our users. Bloomreach Engagement offers so many great use cases and we use several, you can really see the impact that each one offers.
Bloomreach Engagement has had a tremendous impact on the ways in which customer data can be used. When understanding each shopper, it creates more of a personalized relationship and we are able to better serve them through relevant multi-channel campaigns. The team of experts always has great ideas and solutions that benefit our business. The team within Bloomreach has been absolutely supportive and they bring a lot to the table. The most valuable aspect has been the independence created for the marketers, away from the IT department.

Kamil AujeskyOnline Advertising Coordinator

10.0

I’ll say that our company has really enjoyed what Bloomreach Engagement offers in the way of use cases. Cart abandonment which alerts shoppers that they are leaving items in their cart. Timely messages/newsletters which arrive at the optimum time when they will likely open and read the content. On top of that, we found value in offering customers attractive vouchers for their first visit or next order which aids as a great incentive for them to visit us again soon and make a purchase. We also enjoy the fact that we can create an attribution model which evaluates campaigns that the customer comes in contact with.

Verified UserTeam Lead

10.0

Bloomreach Engagement is being used by most of the departments across the business but especially in Marketing. Using Bloomreach Engagement ensured we could get a single view of the customer and enabled us to be quicker to market.
Single view of the customer Reporting Customer service