Bloomreach Alternatives & ReviewsUsed by 81% Professionals

Bloomreach Reviews

4.5

/5

(Alternatives.Co rating)

Bloomreach, a digital experience tool, is a game-changer for e-commerce. It seamlessly merges customer and product data with AI-driven optimization, offering users the ability to craft highly personalized customer journeys. This results in exceptional e-commerce experiences and boosts brand loyalty. With Bloomreach, businesses can harness the power of AI to create a truly tailored shopping experience that caters to individual preferences, setting it apart as an asset in the e-commerce landscape.

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Alternatives.Co has rated
Bloomreach
4.5(843 Ratings)
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  • 4.6
  • 4.3
  • 4.8
G2
4.6
Top Comments by G2
Positive Comments
  • Henric A.Head of CRM and Analytics
    Review
    5.0

    The tool is fast for processing data (real-time for many processes). This speed, combined with an intuitive interface, allows me to easily create great marketing and personalization orchestration on-site, in ads, and for email & SMS. Review collected by and hosted on G2.com.

  • Charlotte H.Fashion Stylist
    Review
    5.0

    In comparison to other more dated platforms, Bloomreach is a breeze to use, and efficient. I use Bloomreach every day, and find it second nature, building emails, scenarios and reporting on customer engagement. Review collected by and hosted on G2.com.

  • Theo B.Enterprise(> 1000 emp.)
    Review
    4.5

    Bloomreach manages to be intuative to use whilst also offering great depth and complexity allowing us to understand and leverage our customer data to build best-in-class segmentation and scenarios. Our knowledgable and friendly support team make getting the most out of the platform a breeze. Review collected by and hosted on G2.com.

Negative Comments
  • Verified User in RetailEnterprise(> 1000 emp.)
    Review
    1.0

    The navigation. It it way too cumbersome to copy paste or newly create elements due to the navigation Review collected by and hosted on G2.com.

  • Verified User in Marketing and AdvertisingMid-Market(51-1000 emp.)
    Review
    1.5

    limited out of the box reporting, very complex understanding jijna, user friendliness of the reporting is not great. Aggregates & running aggregates is difficult to execute correctly. Review collected by and hosted on G2.com.

  • Tobias K.Small-Business(50 or fewer emp.)
    Review
    2.5

    complicated and long implementation, not very proactive support in case of issues Review collected by and hosted on G2.com.

Trustradius
4.3
Top Comments by Trustradius
Positive Comments
  • Laurent VonachOnline Manager
    Review
    10.0

    We use Hippo for the relaunch of 50 national websites in all countries where Weleda is present. We use one single server (cloud) and open channels for every country. E-commerce features are provided through APIs by Konakart. Product information is stored and maintened in Hippo. Scalability and mutli-level architecture was a key requirement. On a marketing perspective, targeting is a key factor in the choice of Hippo CMS.
    High scalability and reuse of standard information architecture, templates and features in all countries: Every country will have his own channel, usually multi-language oriented. Product information will be very happy and reuse of content mandatory. The system therefore has to be very robust and scalable. Good usability for back-end users: As more than hundred users will use the system on a daily basis, training had to be as minimal as possible. The backend has to be self-explanatory by itself. Hippo goes this way. If you can use a tree structure and a basic RTEditor, you are ready to use Hippo. State of the art targeting tool: In order to address segmentation of users and to go beyond a simple layout relaunch, our Marketing Department needed a tool which can make use of Personas and build up complex dynamic criterias. Real time analysis of the users behaviors will provide insights and allow the company to build up effective CRM strategies.

  • Verified UserExecutive
    Review
    10.0

    As [the] main CRM system, Bloomreach Engagement helps execute and analyze targeted campaigns for specific groups within our customer base. It helps the business continuously address its main KPIs related to [the] acquisition, retention, and reactivation of customers.
    Campaign building Segmentation Analysis

  • Verified UserExecutive
    Review
    10.0

    We use Bloomreach Engagement to send our email newsletters. Other teams use the web layers feature to promote messages on site. The dynamic content feature and personalization elements are something I find super easy to use within Bloomreach Engagement.
    Personalization Dynamic content Visualization

Capterra
4.8
Top Comments by Capterra
Comments
  • Sawomir P.Verified LinkedIn UserHead of CRM
    Review
    5.0

    Overall: I've been using Bloomreach platform for the last 3 years in a high scale business (retail, 20+ markets) and it proved both on Bloomreach company and platform side to be reliable partner that helps a lot to develop business and drive revenue and customer retention.

  • Rebecca R.Senior CRM Executive
    Review
    5.0

    Overall: I am really enjoying it as a daily user, it makes my job a whole lot easier and I have learned a lot through it.

  • Jan Z.Senior Analyst
    Review
    4.0

    Overall: Amazing, complicated and unfortunatelly very often frustrating

  • Yahor H.CRM
    Review
    5.0

    "Bloomreach is the ultimate solution for our company!"

  • Maik D.Email Marketing Manager
    Review
    5.0

    "Email Marketing ALL IN ONE Platform! "

  • Anja T.Marketing Automation specialist
    Review
    4.0

    "Bert inser friendly"