HubSpot Marketing Analytics Alternatives & ReviewsUsed by 82% Professionals

HubSpot Marketing Analytics Reviews

Free | Paid

4.4

/5

(Alternatives.Co rating)
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  • Large Enterprises
  • Small Businesses

HubSpot Marketing Analytics is a robust platform offering in-depth insights into marketing performance. Users appreciate its user-friendly interface and comprehensive data tracking, which includes website analytics, lead generation, and campaign assessment. The ability to create custom reports and dashboards simplifies data interpretation and decision-making. While the tool's features empower users, some find its pricing less budget-friendly for smaller businesses. Overall, HubSpot Marketing Analytics remains a valuable asset for data-driven marketing strategies, particularly for medium to large enterprises.

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Alternatives.Co has rated
HubSpot Marketing Analytics
4.4(18824 Ratings)
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  • 4.4
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G2
4.4
Top Comments by G2
Positive Comments
  • Noel G.Chief Innovator
    Review
    5.0

    HubSpot is my centralized hub for my business. Review collected by and hosted on G2.com.

  • Lester K.Mid-Market(51-1000 emp.)
    Review
    4.5

    The most helpful feature of the Hubspot Marketing Hub is that all of the activities that you conduct as a business (e.g communications that you send out to customers whether it a marketing email, workflow, quote) is all tracked and can easily be transformed into KPI's as a dashboard for your department. I use it every day because it streamlines everything most of the things I do in marketing - I love it. Review collected by and hosted on G2.com.

  • Lauren H.Small-Business(50 or fewer emp.)
    Review
    4.5

    Love using Marketing Hub for our needs! It is such a great tool to bring together a timeline of events on a client account in an area where we can collaborate on what we as a company need to do to continue being the best in our division. Using the integrations of HubSpot have allowed us to also save time and money with housing them in a user-friendly space without all the extra buttons. Review collected by and hosted on G2.com.

Negative Comments
  • Fabianna D.Owner
    Review
    0.0

    The service is awful. I requested cancellation of the FREE TRIAL and got an email accepting cancellation and now they are charging us for a YEAR of service we never used! Review collected by and hosted on G2.com.

  • Janet B.Sales manager
    Review
    0.0

    Review collected by and hosted on G2.com.

  • Verified User in Computer SoftwareSmall-Business(50 or fewer emp.)
    Review
    0.0

    This is wasting my time. It's like it was designed in the 90's or something. Review collected by and hosted on G2.com.

Trustradius
4.3
Top Comments by Trustradius
Positive Comments
  • Verified UserManager
    Review
    10.0

    HubSpot is used by our marketing, sales, and customer success departments. We use HubSpot for email automation, live chat, landing pages, our website, occasionally social media, sales pipeline, and so much more. I really love using this tool. It provides our sales and marketing team with so much valuable information and allows us all to have visibility on what is in the sales pipeline, and what our customers and leads are doing. Having our website in HubSpot makes editing it so easy, especially for people who have zero technical experience.
    It's easy to use for non-tech focused employees. Being able to update the website without having to get a tech person involved is great. We have an overview of our leads activities, which means we can improve our content offerings. The entire company has visibility on how the sales pipeline looks every month, meaning we know if we're on track or not.

  • Veronika BaranovskaInbound Marketing Manager
    Review
    10.0

    HubSpot is at the core of our sales and marketing processes. With their CRM, Sales and Marketing suites, we've been able to scale our efforts and streamline how we work from day to day. Thanks to HubSpot, we also have improved clarity, communication and reporting across departments and with marketing in general.
    Brilliant marketing automation and content creation tools Enhanced data and analytics for marketing and sales KPIs and processes Ease of use and wealth of training materials (easy to onboard new staff)

  • Verified UserEmployee
    Review
    10.0

    We use HubSpot across our Marketing Department to manage our blogs, landing pages, conversions, email lists, social media, and more. It has been a great way to keep all our information in one space that allows multiple people access. It's been great for collaboration and allowing multiple people in our small department to handle multiple things across the platform.

Capterra
4.5
Top Comments by Capterra
Comments
  • AATTAF S.Verified LinkedIn UserAccount Manager
    Review
    5.0

    Overall: Overall, HubSpot Marketing Hub has significantly improved our marketing efficiency and effectiveness, despite minor pricing concerns. Highly recommended for businesses seeking comprehensive marketing solutions.

  • Abhishek M.Verified LinkedIn UserManager Outreach and Communications
    Review
    4.0

    Overall: Our overall conversion rate increased for 18% to 29% after we started using hubspot... We still have to completely utilize the features and I am sure we will hit over 35% in next year..

  • Anna Kristina A.Marketing Manager
    Review
    5.0

    Overall: Great when we were new to it, but we had to look at other marketing and CRM platform because of the never ending increase in price.

  • nyasha B.Director of Sales & marketing
    Review
    1.0

    " NO SUCCESS only stress, NO RESOLUTION only rhetoric, NO CUSTOMER GAINS FOR THEIR CUSTOMERS but fina"

  • Amber M.Finance Coordinator
    Review
    5.0

    "Most User-Friendly CRM By Far!"

  • Smita J.Developer
    Review
    5.0

    "best Email marketing software"

Alternativeto.net
3.8
Top Comments by Alternativeto.net
Comments
  • FrankLesch
    Review
    5.0

    I have used Hubspot for my business for a considerable period of time, and with a broader overview, I would say it very effective and efficient compares to Wrike, MailChimp, or Keap. For small businesses who want to grow rapidly in this competitive business environment, you consider no software than Hubspot marketing automation software

  • crawleysarah98
    Review
    1.0

    Overrated and very overpriced. What was once the young innovate competitor to SalesForce has become the incumbent. We and many other users have been requested crucial features for years, which they still haven't implements. In the meantime prices have sky rocketed.

  • FredyHowe
    Review
    5.0

    After taking a course on Advance content creation course on HubSpot academy, this software was recommended by one of the tutors. And after several months of using this app, I find it to be very useful for the kind of work I do with it.

  • jacksonjeff386
    Review
    1.0

    Worst CRM ever, incoming emails don't logged and it takes so much of my time just to manually log emails. Useless customer service making you go through 10,000 steps and wait for the problem to solves itself!

  • alanmaccormak
    Review
    5.0

    The best marketing automatization tool ever. Many features, email marketing activities available. Even a good workflow editor. But, quite an expensive.

  • sluakkanen
    Review
    5.0

    All-in-one tool, don't need to keep switching between tab to manage everything.