MarketMuse Reviews

Kendall L.Small-Business(50 or fewer emp.)

5.0

This is a tool I use on a very regular basis. MarketMuse has significantly enhanced my content creation process with its sophisticated approach to optimization and keyword analysis. Its seamless integration into my workflow has proven to be a valuable asset, providing insightful guidance and saving substantial time. The support team's professionalism and prompt assistance underscore the platform's commitment to user satisfaction. Review collected by and hosted on G2.com.

Abigail S.Small-Business(50 or fewer emp.)

5.0

It stands out for its exceptional user-friendliness, offering an intuitive interface that simplifies complex tasks. The responsive and communicative team behind it is a significant asset, always ready to provide quick and helpful answers to any questions. This combination of ease-of-use and excellent customer support greatly enhances the overall user experience. Review collected by and hosted on G2.com.

Diane B.Chief Storyteller

5.0

Perhaps the best feature of MarketMuse was its support team - they looked for ways to help us automate more and get out of spreadsheet hell. Review collected by and hosted on G2.com.

Lindsay R.Senior Manager, Content Marketing

0.0

The platform is so BUGGY! The system is frequently down or malfunctioning. It seems like they weren't truly ready to take on customers, but did anyway. At this point, I feel more like a tester than a user. I was really excited to use the Build Brief feature, thinking it would save me time outlining topics for my freelancers, but it's really not very helpful. Review collected by and hosted on G2.com.

Verified User in Human ResourcesSmall-Business(50 or fewer emp.)

2.0

I found MarketMuse very complex to learn. It takes a while to figure out where to find all the tools, and the steps needed in each case. Creating Briefs is complex and the templates aren't that easy to customise. It's also very expensive. Review collected by and hosted on G2.com.

Verified User in InsuranceMid-Market(51-1000 emp.)

2.5

It is unhelpful how so many of the tools have such overlap in functionality. Which would be best to use if they do basically the same thing? Review collected by and hosted on G2.com.

emalyn m.Publishing

5.0

I like the way it suggests what must be done to my content especially how the keywords must be disseminated properly.

Shaikat R.Marketing and Advertising

5.0

MarketMuse is an excellent tool for optimizing articles. If you want your website to perform better on SERP, this tool can help you with that process. It identifies and tells you all the important entities you can add to your content so that search engines can better understand and value them. If you're a beginner yet want to get the hang of an advanced content optimizer, you can use the free version of MarketMuse. The pro plans have many advanced features you can try if you can afford them.

Abdul B.Marketing and Advertising

5.0

Once I'm done with creating briefs for my blog post, I use MarketMuse to find all the keywords and the number of instances I must add to rank above my competitors. And it works! MarketMuse has helped improve our blog rankings on SERP.

Nima S.Marketing and Advertising

2.0

In order to benefit from the best features of the product, it is necessary to pay a large amount of money.

Enes B.Public Relations and Communications

3.0

I found the product expensive. The price is too high for the service it provides. There are many more affordable competitors in this functionality.

Ashok A.Marketing and Advertising

3.0

From the Point of Trust Worthiness, It is absolute zero stars. The [SENSITIVE CONTENT] does stand by his words. He often changes the pricing plan, sudden increase in cost adding limitation to what wee paid for and more.

Verified UserManager

10.0

MarketMuse is being used by my team to revamp content to get a broader SEO value. Appreciate the value it adds to content creation. Used two other content optimizers and MarketMuse is a nice alternative to traditional SEO content optimization tools. Being able to order content briefs and other stages of content development is just the icing on the cake.
Content optimization Keyword suggestions Keyword density suggestions

HM ShujaProducer

10.0

I use MarketMuse for planning my blog topic and optimizing it for SEO. I also use this software to compare my article to the other top-ranked competitors. It is good for FAQ writing too. I even use MarketMuse for Internal as well as External link suggestions. For every SEO-based marketer, it's a hard game to get top ranked on google to get audiences. MarketMuse is the problem solver in this arena. It provides the present status of the article and gives necessary suggestions to get ranked by necessary optimization.
Keyword position and similar keywords suggestion Content Score and Optimizing Suggestion Provide a FAQ list Internal and External Linking Suggestion

Shira YairPortfolio Program Management

9.0

MarketMuse isn’t used across all company units, but in most crucial departments we utilize it to optimize, create and plan content for marketing. We are able to identify the right and most unique keywords when creating posts and blogs with MarketMuse software.
Availability of content inventory on MarketMuse makes it easy to measure the quality of the content before uploading or updating it. With AI-generated content, I am able to write and upload content like a pro that has high-ranking keywords. Identifying key topics and subtopics while creating content to upload on the blog saves a lot of time.

Victoria Hoete-DoddContent Specialist

8.0

MarketMuse is being used by our Digital Content Specialist to help assess our existing articles for opportunities to optimize them and to help provide a skeleton draft plan for upcoming articles. The main reason for using MarketMuse is to ensure we are delivering high-quality content that answers the questions people are asking about particular topics.
Being nit picky, but I would love to have the AI use British English :P The Connect application very rarely provides internal link suggestions that are actually relevant.

Verified UserAdvisor

8.0

A lot of clients require SEO optimization to power their marketing strategy. Through research, we have found that MarketMuse is one of the best tools out there for quick and seamless optimization. The suggested keywords and content outline really help in improving the ranking of articles. It helps to save time and effort and produce good quality content.

Verified UserProfessional

8.0

MarketMuse was instrumental in a few of our divisions for refining their content. The primary objective of the software was to improve on-page keywords for SEO. MarketMuse was used to discover keywords used by competitors in similar content and monitor the number of instances of a key word or phrase in the document they were editing. MarketMuse does a great job visualizing these data, including important words and phrases not used that should be or not used enough. Through colors and links to competing/similar content, the content creators were able to pivot as they were refining their drafts. In some cases, the tool helped writers and editors discover additional angles to the stories or articles they were writing.
Interface Surfacing features more easily

Khan Md Mohaiuminul Islam S.Verified LinkedIn UserSocial Media Specialist

5.0

Overall: I was waiting for some good deal for MaketMuse, after some time I got it from Appsumo, Firstly I was a little bit lost, but Customer support provides good resource, in some time I can easily get benefit from this application. I easily improve my content by analyzing ranked articles for specific keywords, identifying weak points of my article, and work on that area is the most important feature for me. MarketMuse helps me to save a large time of research time for specific keywords.

Joshua V.Email Copywriter & Soap Opera Sequence Expert

5.0

Overall: The business problem I'm solving with Market Muse, is bridging the gap between my outdated 2010-2013 SEO knowledge, to understanding what is working now to purposely rank articles for search terms. The old "grey hat" methods no longer work, or work for such a little time I feel it's pointless to focus on little tricks. If you want to master white hat SEO, Market Muse is the tool you need in your arsenal.

Klemen V.Verified LinkedIn UserConsultant

5.0

Overall: As I am not using credits for AI outline builder, I find MarketMuse insufficient for research and outline builder and I am using other tools for that. But, MarketMuse is the best content optimisation tool available. Hands down.

Verified ReviewerVerified LinkedIn UserManager

5.0

Overall: Despite MarketMuse not being the most user-friendly, it simply gets results. I use it because it helps me to get my content to rank higher, and that's the most important thing.

Zahra H.Verified LinkedIn UserHead of Business operations

4.0

Overall: Very frustrating! All the 3 trial periods were as bad as the other.

Nima S.Content marketing manager

2.0

"I am not very impressed with this product."