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Sprinklr Reviews

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Sprinklr is a powerful AI-driven customer experience management platform that excels in optimizing customer interactions across multiple channels. It empowers users to leverage real-time voice-of-the-customer data for actionable insights, enhancing decision-making and customer satisfaction. Sprinklr's advanced AI capabilities provide valuable insights, automation, and personalization, making it a comprehensive solution for businesses. Users appreciate its ability to understand customer feedback and sentiments, enabling data-driven strategies. The platform's flexibility in sharing insights across various formats and devices ensures convenience and accessibility. Overall, Sprinklr is highly regarded for its effectiveness in delivering exceptional customer experiences.

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Sprinklr
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G2
4.0
Top Comments by G2
Positive Comments
  • Kalpit J.Assistant Manager
    Review
    5.0

    It is one of the best available tool for social listening and analysis. It is quite easy to understand and use once you get trained on the same. Responding to customer queries and requests is very easy once the social channels are integrated well. Review collected by and hosted on G2.com.

  • Vicki D.Senior Organic Social Strategist
    Review
    4.5

    It's so simple to set up each of your social media accounts and then to add team members. From there, it was easy for each student to learn how to publish and to use the inbox for community management. Review collected by and hosted on G2.com.

  • Micah G.Enterprise(> 1000 emp.)
    Review
    4.5

    Sprinklr offers a powerful solution for seamlessly connecting large-scale brands. With nearly 800 social media accounts under our management, achieving this level of integration natively would be practically impossible. With Sprinklr I have comprehensive access to reporting tools, allowing us to effectively measure the performance of our campaigns, whether paid or organic. Given the extensive scope of our operations, we frequently require additional support to complete projects, and the Managed Services provided by Sprinklr have been instrumental in ensuring we meet our goals. Review collected by and hosted on G2.com.

Negative Comments
  • Verified User in EntertainmentSmall-Business(50 or fewer emp.)
    Review
    0.0

    It feels like Sprinklr was created by people who've rarely, if ever, actually posted to these platforms. It takes so many extra steps/clicks just to post a link and image to Twitter than it does on any other platform. The process of deleting a tweet in platform is needlessly tedious. Also, social monitoring is too difficult to the point of not being worth it to use at all. Just make it easier and faster to post directly to platforms without so many unnecessary steps. Review collected by and hosted on G2.com.

  • Valentina M.Mid-Market(51-1000 emp.)
    Review
    0.0

    Everything else. The team at Sprinklr has made my experience with the tool at 2 companies complete garbage. The team is not knowledgeable and not only do they make little effort to assist, they also don't find solutions. It feels constantly like the Sprinklr team isn't paid enough and they're all terrible at client services. I cannot recommend them less. The people I've worked with at Sprinklr never know what they're talking about and cannot solve client troubles. Review collected by and hosted on G2.com.

  • Verified User in Government AdministrationEnterprise(> 1000 emp.)
    Review
    0.0

    We brought Sprinklr in to fill a gap with social media customer service and social media marketing projects. Unfortunately within a month we noticed a lot of problems. We found that the tool provided unreliable reporting and inaccurate data. We had issues with our social media channel integrations - sometimes content would be posted to the wrong account or in a format different to what showed in the tool. It turns out the Sprinklr sales team over-promised and massively under-delivered on the capabilities - what they showed us ended up not working. Their customer service was awful when we wanted it all fixed and it was just a poor overall experience. I would not recommend this tool to any business. Review collected by and hosted on G2.com.

GetApp
4.2
Top Comments by GetApp
Positive Comments
  • Felix Daniel G.Internet
    Review
    5.0

    His approach and his ability to simplify our activities on social networks is great, providing me with all the necessary tools to manage my accounts

  • Marina C.Internet
    Review
    5.0

    What I liked the most is its ability to provide an exhaustive analysis of my social networks and the digital channels of my company.

  • Rono K.Computer Software
    Review
    5.0

    I love how the Sprinklr team were intentional in their user interface design, it is intuitive and quite easy to use.

Trustradius
4.1
Top Comments by Trustradius
Positive Comments
  • Robin FairchildChannel Marketing Manager
    Review
    10.0

    Sprinklr was used by my previous employer across the organization. They had a very comprehensive social media program along with training and certifications for those involved in posting to social sites.
    Allows you to monitor mutliple social accounts with one tool. This is extremely beneficial when you are in charge of numerous social accounts for your business. Provides capabilities to monitor specific key words and hashtags. I used this to track the happenings in the marketplace and our company alike. The reporting features were easy to use and allowed me to show show important metrics at both the campaign level and overall business unit level. Account team was very friendly and responsive. Online training helped tremendously.

  • Kira SwainSocial Media Marketing and Community Manager
    Review
    10.0

    Sprinklr is the platform we use for our corporate social media program. We use it to publish, monitor, and listen for all our corporate channels, including our careers channels. It enables us to scale our program across the organization and run a strategic program.
    Hands down, the best enterprise level social media management platform for posting, monitoring and measuring your social media program. The platform can empower and enable a team of one to do the work of a larger team as well as it can support a massive organization with a large extended social media team. The listening platform is integrated with the core platform so you can easily engage with the conversation stream without having to switch applications. Everything is also captured and measured. The analytics are some of the best analytics for social I've seen. You can be as broad and as high level as needed for an executive report, or drill down into the granular details needed for day to day management.

  • Alison J. Herzog, MBASr. Marketing Manager, Digital Marketing
    Review
    10.0

    Sprinklr is utilized to assist our organization in creating meaningful relationships with our customers. It is centralized through the marketing department but is also utilized throughout our service department, product development, engineering, and international business units. It assists our organization in getting to know customers (CRM, audience profiling), understand what is impactful, what needs are not being met, and also empowers us to eliminate silos within the internal organization. Sprinklr solved the problem of having too many systems (and people) not communicating effectively. Sprinklr has allowed our business to become a social business.
    Audience Profiling: Sprinklr facilitates data collection of every single audience member who is impacted by your brand through engagement. It allows you to easily create rules and actions to help you discover your influencers and to engage them early on and from then on. If you want to get to know the people who are interested in you and to engage with them further, this is an important value-add. Reporting: Reports are clean, simple, and visually appealing. They can be set to auto-export at a certain time variable. This is extremely helpful in saving employee time, which translates to budget. Executives and business unit owners are pleased at a set expectation of delivery. Reports are fully customizable and also have custom metrics. I haven't experienced another system where I can ask it to do the math inside the system and create what my organization's definition of an impact is. Integrated System: For large companies, it is necessary to find a software that is bi-directional with information. Sprinklr can tie into Adobe SiteCatalyst, Salesforce CRM, Microsoft Dynamics, and more. It also partners with organizations like Opal Moments to have seamless interfaces for content planning across all outreach vehicles. This is a must if you use multiple systems. For our customer service efforts, this was imperative so that meta-data used for call-centers, live-chat, email, and other service contacts was also able to be customized and aligned in order to have an accurate "apples-to-apples" understanding of customer contact. Silo-Busting: By inviting all relevant parties, content owners, and business units into the platform, there is transparency into what the company is doing and what the customers are saying. No longer is there a challenge for who "owns" social but it now becomes a marketing-led (or whatever your org has determined) effort with the full business team onboard. Shared calendars, shared creative assets, in-software translation, and more make it simple to bring the entire business together through planning, implementation, and analysis. This has made a large difference to our International teams by uniting us in one functional space where we can share ideas and content back and forth. It has benefited product development by bringing them closer to the customer through direct social media engagement and exported reports. And, as mentioned previously, has allowed us to align our customer service reports with all other outlets (call-centers, email, etc.). One-Stop Shop: Sprinklr seems to anticipate needs - sometimes before we even realize the need. The constantly improving (they push product updates that actually improve the way things happen with delightful frequency) software has eliminated the need for a separate listening software and added a paid media option which was incredibly significant. Through the rules engine, you could automatically boost, slow down, or stop spend for ad sets that were or were not performing - all without a human touch. The amount of automation within the tool is astounding. Governance, regulation (audit trail), editorial workflows, customer service capabilities, brand health, and more are reasons to believe that Sprinklr is genuinely seeking out pain points and seeking to change the way brands do business. It has made it so much easier to be effective and efficient that to compare it to other tools we have used is painful. Customer Service: This is the most robust customer service social software I have encountered, which was a primary reason we selected it. It allows for a full transcript of past conversations with a individual so you literally create relationships with people rather than "introducing" yourself to the same person 20 times. The rules engine allows you to move messages with keywords or influencers to specific queues so that they are addressed quickly and by the right team. An audit trail allows you to make your compliance department happy and to research specific issues and to provide accountability trails. Meta-data is fully customizable so that you can align your reporting with other outlets and use the bi-directional information flow with your CRM for a fully-burdened and actionable report. Smart Content: The content curation engine is incredibly helpful. It quickly tells you what is performing based off of different key metrics. It also allows you to suggest content to other units. The shared asset manager quickly allows you to discover what has been successful so it can be re-used or more content can be created in similar fashion. This is an incredibly helpful tool when you have a global team in place or want all units to have access to the same quality of content and assets. Rules, Actions, and Filters: The rules engine will make your life much easier. Resources are hard to come by and by automating mundane tasks, you free people up to do things that only people can do. This also can prevent PR nightmares by closely guarding permissions (governance), having a set approval system, and adding triggered emails if something goes viral. This function is where the geeks geek out. Sprinklr Team: The Sprinklr team is one of the greatest assets. Every Sprinklr team member, from the executive level to the client support level, feels like an additional member of our corporate team. They help us to get smarter and anticipate need. They brainstorm how to make our company more successful and then provide tangible ways to execute. Sprinklr works around the clock to solve problems for their clients. They have been the best partner we have worked with and I would welcome them in my home anytime. They have become like family. After past experiences with software providers who over-promised and under-delivered - some who still haven't delivered integrations or features years later - this has been a delightful experience.

Capterra
4.2
Top Comments by Capterra
Comments
  • Verified ReviewerVerified LinkedIn UserField Marketing Specialist
    Review
    4.0

    Overall: Thanks to this platform, it's easier for us to maintain track of our social media communications. There are other accounts and teams we can keep tabs on thanks to this tool. At the corporate level, this kind of high visibility is beneficial. The messages that work and those that cant now be identified. Identifying which messages are effective and which are not is beneficial to our research. Using tools that help us analyze how people utilize our channels, we've been able to adjust our messaging strategy to better meet their needs.

  • Ksenia B.Verified LinkedIn UserHR manager
    Review
    5.0

    Overall: We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business. Along with this, we can quickly pull analytical insights to determine what it and is not working for us.

  • Verified ReviewerVerified LinkedIn UserCEO
    Review
    4.0

    Overall: Sprinklr allows me to create and manage my advertisements in my company, and to finally generate the turnover.

  • Verified ReviewerVerified LinkedIn UserDigital Executive
    Review
    5.0

    Overall: It was an amazing experience using Sprinklr and i personally recommend it to have it if not yet in 2022

  • Verified ReviewerVerified LinkedIn UserSolutions Manager
    Review
    3.0

    Overall: Love the promise. Optimistic about the future, but current quality and support are frustrating.

  • pankaj J.Quality Auditor
    Review
    4.0

    Overall: work on customer support and development, which will not take more time to export the data.