About SAP CRM
SAP CRM Features
- Knowledge Management : Allows agents to resolve issues within the CRM faster than ever.
- Marketing and Sales Analytics : Allows marketing/sales departments to refine campaign strategies with ease.
- Campaign Performance : Allows monitoring of campaigns in real-time and scenario-based for better implementation.
- Pipeline Management : Allows sales representatives to quality leads quickly and efficiently for cross-selling and up-selling.
- Data Management : A comprehensive view of customer data, including contact information, and past transactions.
- Customer Complaint Tracking : Identifies the source of the compliant, resolves the issues, and closes the complaint as quickly as possible.
SAP CRM Ratings and Reviews
- Frank C. S.Data Analyst
SAP Sales Cloud is a tool that allows sales agents to increase their productivity and efficiency as all teams maintain access to information in an updated and synchronized way. The quality of customer information is improved as it is all recorded in the same place. The tool provides a global view of customers allowing for better decision making when promoting our products and services. Review collected by and hosted on G2.com.
- Verified UserConsultant
SAP CRM Sales was being used by my previous organization by one department. Mainly a customer complaint department to improve customer service. We implemented automated internal complaint creation to address problems, even before customer raises issues. That gave the organization a head start to resolving those issues as well as in the long-term improve services provided to customers with a high satisfaction rate.
Web-UI slow performance for certain scenarios/transactions. Especially, we experienced that with high volume of data. Hope this gets boost with HANA database. High price to buy/implement SAP CRM when compared with other CRM products Lacks in integration with SAP APO Due to longer learning curve to use software & lack of proper training can easily lead to negative in end user community