Nimble Overview

Nimble is being used mainly by sales. The problem that Nimble solves is giving us the ability to locate and find prospects. Other CRM tools feel like a repository of data where you put all your data in there and then others can see it. The organization, ability to add new information about prospects and the ability to set up automatically "keep in touch" tasks in the tool reduces the amount of organizing needed. We organize and reach out to clients far more efficiently with Nimble. Rarely do we need to do any data entry due to the tight integration with email and Chrome/Safari.
Keeping in Touch. There's an automatic feature you can enable on any contact you have. You can set this task for weekly, monthly, quarterly or annually. Just by staying in touch we've uncovered opportunities from people that had forgotten about us. Integrates well. Recently Nimble natively embedded PieSync into their platform. This will allow us to couple Nimble with Mailchimp in a very clean, 2 way sync that will give us a unified setup for sales and marketing. Piesync also integrates with many other systems outside of Mailchimp. Data ingestion. See a contact on your browser you want to add into Nimble? Click a button and their chrome/safari extension will "grab" that contact and put it in the database. If the contact on the screen lacks an email address you can ask Nimble to find you the missing data and it will update it for you.

I use Nimble to organize my customers, track sales and opportunities, and help in keeping in touch with my clients. The main business problem that it addresses for me is tracking customer contacts and tasks for current campaigns. My business is sole proprietor so it is used by myself (entire organization ;-) )
My main improvement request would be mail tracking from standard emails. I can track using the group message, however, that is limited qty, and just not as convenient. I do not like how if I open a group message, it will log it in the stats as being "read".